Wednesday, 15 February 2012

2013 Acura ILX


The 2013 Acura ILX compact sedan is an all-new model that is positioned as the gateway into the Acura brand. The primary target customers for the new Acura ILX are Generation Y - successful 20 and 30-somethings moving into the luxury car ranks but looking for high-value propositions in their purchases.

"First-time luxury buyers tend to place a high value on exterior styling, affordability and environmental issues, and that's what we have created with the new Acura ILX," said Jon Ikeda, head of the Acura Design Studio. "The strategy behind this new model is to position ILX as the first opportunity for many young buyers to enter the luxury market."

Sleek and sporty, the Acura ILX combines luxury, performance and efficiency. While maintaining a strong emphasis on stylish and aerodynamically efficient exterior design, the ILX features a large and airy greenhouse that provides excellent outward visibility. As a five-passenger luxury sedan, the Acura ILX combines compact proportions with a spacious passenger interior and ample cargo space - perfect attributes for young professionals on the go.

The Acura ILX will feature three advanced, sporty and efficient powertrain choices, including Acura's first-ever gas-electric hybrid. The entry-level ILX will be powered by a 2.0-liter inline 4-cylinder engine producing 150 horsepower at 6,500 rpm and 140 lb-ft of torque at 4,300 rpm. Paired with a Sequential SportShift 5-speed automatic transmission, the ILX 2.0L will deliver an EPA estimated city/highway fuel economy of 24/32 mpg.

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